On June 21st, EHC headquarters in Oshawa, Ontario, Canada hosted International Marketing Consultants from the Ministry of Economic Development and Innovation. The visit was part of an Innovation Summit put on by the City of Oshawa. The visiting marketing consultants came from across the globe, including Beijing, London, Los Angeles, Mexico City, Munich, New Delhi, Paris, Shanghai, and Tokyo.
The tour showcased EHC’s industry-leading innovation and manufacturing expertise. The consultants were given a firsthand view of the stark contrast between the manufacturing methods of a conventional rubber type escalator handrail and EHC’s innovative thermoplastic urethane handrail – NT. In particular, the consultants were interested in all the eco-friendly aspects of NT and the ability to apply custom messages to the handrail. Both of these features are only possible with NT handrails – not rubber handrails – since NT can be recycled and manufactured into any custom colour.
As quoted by Jeno Eppel, President of EHC Global: “NT handrails are truly an innovation in the escalator industry. For decades they have been made from black rubber – like car tires. Imagine if one day you could obtain pink thermoplastic tires for your car. EHC has made it possible for building owners to specify pink handrails for their escalators.” EHC recently supplied 13,000m of custom pink handrails for the Chongqing Subway.
